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Subject Matter is a self-directed collaborative publication developed to explore the intersection of storytelling and design. It functions as a platform for various individuals with stories that deserve to be shared. Each issue is a collection of curated narratives focusing on a specific facet of the human experience.


Every aspect of creating Subject Matter was a collaborative effort. Members developed the brand, a cohesive system, and a unique visual voice for each issue in that system. They collected and curated content, made paper selections, and hand-bound each issue for distribution.


A modular logo was developed that could visually tie the entire publication together, while allowing each issue to have its own voice appropriate to its topic. Roboto's modern simplicity allows it to function well with many typefaces and visual styles. 


Issue One

Mental Health and Recovery:

Lead Designers – Molly and Pey-Jing

Mental illness affects millions of people every day. Unfortunately, many people fail to get the proper treatment for mental health concerns because of the stigma and difficulties surrounding taking medication, seeing doctors, and access to therapy. This issue addresses these mental health topics head-on by giving a voice to those who struggle with their mental health. These stories about confronting mental illness empower both the reader and the writer to gain a better understanding of mental health concerns.

Issue Two

Childhood Memories of the Outdoors:

Lead Designer – Marla


The past is made up of big events and ones considered small at the time. These small events can be the most fascinating and impact us even more deeply than the larger ones. People often hesitate to talk about these events for fear of being judged as self-centered or uninteresting. This issue facilitates the sharing of memories that shape us as people.

Issue Three

Strange and Supernatural Experiences: Lead Designers – Rachel and Hannah

Human experiences outside of our earthly perception or understanding have been recorded across countless cultures and have spanned centuries. These are experiences that, despite the ubiquity with which they occur, are often doubted and treated as fiction. In this issue, without judgement or censure, we explored the ideas of liminal spaces, entertained the notion of ghosts, and unpacked the emotions around tragedy and change. Most importantly, this issue serves as a conduit to share stories that might otherwise go untold.